Case study · Commercial cleaning · NSW

Ed Rios — Cleaned

Seven-year coaching relationship through every stage of a commercial services business — owner-operator to multi-crew systemised operation.

7 years coaching Fortnightly cadence NSW
7 yrs
Coaching
2019
Started
Multi-crew
Operation
Recurring
Revenue model
Before

Where Ed started.

Ed started Cleaned as an owner-operator with a small crew. He was on the routes, on the tools, on the phones with every client.

What we worked on

Four areas, in sequence.

  1. Recurring-revenue discipline

    Contract terms with CPI clauses. Renewal cadence in the operating rhythm.

  2. Supervisor layer

    Field supervisor pipeline. Hiring, training, retention. Ed off the routes.

  3. Systems at scale

    Service-delivery system documented. QA checkpoints. Scheduling at scale.

  4. Sector mix

    Diversified client sectors. No single account over the danger threshold.

Sequence matters. We don’t work on People before Foundation. We don’t fix Marketing before Money.

After

Where Ed is now.

Cleaned operates as a systemised commercial services business with multiple field crews and a supervisor layer.

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